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News

Read the latest news from our Group.

Why is retailer engagement so important? Colleague Spotlight: Jack Woodburn, Territory Manager - Microsoft

13 April 2023

Why is retailer engagement so important? Colleague Spotlight: Jack Woodburn, Territory Manager - Microsoft

Colleague Spotlight: Jack Woodburn, Territory Manager - Microsoft

Convert your audience into buyers with a blend of conversation, retailer engagement and education

06 April 2023

Convert your audience into buyers with a blend of conversation, retailer engagement and education

Today, it’s not enough to simply showcase your products in stores. Instead, you have to engage consumers at the first point of contact with your brand and take them on a journey to convert them into.

Bring your brand to life with lasting experiences that engage consumers & drive advocacy

03 April 2023

Bring your brand to life with lasting experiences that engage consumers & drive advocacy

It’s no secret that your consumers play a key role in the success of your products – get them engaged and watch your sales increase. However, how do you incorporate winning consumer engagement whilst.

Experience. Educate. Sell: What is assisted sell and why is this such a powerful technique when engaging consumers and converting browsers into buyers?

24 March 2023

Experience. Educate. Sell: What is assisted sell and why is this such a powerful technique when engaging consumers and converting browsers into buyers?

Over the next four weeks we’ll be taking a deep dive into consumer experiences, brand education and customer aquisition all through the lenses of assisted sell. We’ll take a look at the types of.

Unlock data in key sectors or risk being left behind: Discover the power of Pinpoint & DART for Convenience & Grocery channels

22 March 2023

Unlock data in key sectors or risk being left behind: Discover the power of Pinpoint & DART for Convenience & Grocery channels

Do you know which categories are your best performers in the Convenience sector? Do you know which stores sell most of your product or which stores have the highest opportunity to sell more? How.

New feature announcement: Predictive supply chain alerting goes live on DART this month

22 March 2023

New feature announcement: Predictive supply chain alerting goes live on DART this month

Officially the most advanced EPOS data and analytics tool available in Grocery

Can’t see the insight for the noise? Discover this groundbreaking hack to understand your performance in Convenience and know exactly where to add value next.

03 March 2023

Can’t see the insight for the noise? Discover this groundbreaking hack to understand your performance in Convenience and know exactly where to add value next.

There’s a lot of noise in the industry just now about the importance of data and where is the best place to get it. But aside from a few high level trends we’re not really seeing anyone actually show.

Pinpoint your gaps with data and never miss a selling opportunity in Convenience again!

27 February 2023

Pinpoint your gaps with data and never miss a selling opportunity in Convenience again!

Do you know which categories are the best performers in the Convenience sector? Do you know which stores sell most of your product or which stores have the highest opportunity to sell more? How about.

Meet the exec: Asim Muhammad takes on new role as Chief Information Officer at Avidity

10 February 2023

Meet the exec: Asim Muhammad takes on new role as Chief Information Officer at Avidity

This January Asim took on a new role of Chief Information Officer at Avidity, expanding upon his previous Chief Technology Officer role. In his new role he will be accountable for group insight,.

Wave appoints new Head of Experiential, Charlotte Chapman, cementing their commitment to creating excellent brand and consumer experiences in UK and Ireland

09 February 2023

Wave appoints new Head of Experiential, Charlotte Chapman, cementing their commitment to creating excellent brand and consumer experiences in UK and Ireland

Wave, the agile field marketing, sales and brand experience agency in Avidity Group Ltd, have appointed a new Head of Experiential in preparation for growth acceleration in the brand experience arena.

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