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Bring your brand to life with lasting experiences that engage consumers & drive advocacy

23 April 2023
Author: Kirsty Whyte

It’s no secret that your consumers play a key role in the success of your products – get them engaged and watch your sales increase. However, how do you incorporate winning consumer engagement whilst driving brand advocacy at the same time? In such a competitive retail landscape, it’s essential to do both to really make waves in your sector and stand out from competitors. 

Introducing Wave’s ‘experiences’ services, designed to deliver results whilst getting your products noticed and getting your consumers excited about them. Using Wave’s expertise in experiential marketing and creating amazing communities of skilled people, we can help deliver your brand goals in this key area. Read on to find out the benefits of each service as you consider your consumer engagement and brand advocacy strategy for future... 

 

Drive brand awareness with Events & Sampling 

We’ll create, staff and produce unforgettable and impactful live experiences by being authentic, accessible, and relevant - from intimate boutique style occasions to large scale events. This drives brand awareness and creates lasting loyalty by putting your brand directly into the hands of consumers - effectively turning them into advocates or buyers. 

Benefit from an insight led approach which generates relevant and engaging ideas. We even use location targeting to maximise reach, and success is measured by clear goals and expectations from the outset. 

 

Discover dedicated Brand Ambassadors 

Our bespoke brand selected, highly trained community of ambassadors will take shoppers on a journey to make them lovers of your brand, through exciting and inspiring conversations and demonstrations. This creates the human connection that brings your brand to life and engages consumers on a personal level.  

Choose from a combination of physical and digital environments to connect your brand to consumers, depending on your specific needs or target audience. By leveraging our unmatched expertise and insights you can create memorable consumer experiences every time! 

 

All your Staffing needs fulfilled 

Our staffing service fills any gaps you may have for up-coming promotional campaigns or activities. Need skilled experiential staff for your event or pop up? Our high-performing team will take care of everything for you, achieving the incredible results you need.  

We manage end-to-end recruitment, training and management of all staff and rotas, shift management, PAYE and HR support is provided throughout the process. You’ll get a tailored reporting suite, including labour budgeting and 360 degree people morale to ensure the resource is used most efficiently. This takes the stress out of campaigns, so you don’t have to worry about the little details. Instead, you can focus on the important part - inspiring and engaging your consumers. 

 
Follow us on LinkedIn as we share how we can support brands to create unforgettable experiences

 

If you want to create stories and experiences that last talk to us about how our Experiences services might support you. Our Wave agency is ready to drive your brand advocacy to help you sell more.  

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For more information on Avidity or how any of our teams across our broad Group of sales & marketing agencies can help you sell more, contact us.

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