blog-banner-image

News

Read the latest news from our Group.

Wave appoints new Head of Experiential, Charlotte Chapman, cementing their commitment to creating excellent brand and consumer experiences in UK and Ireland

09 February 2023

Wave appoints new Head of Experiential, Charlotte Chapman, cementing their commitment to creating excellent brand and consumer experiences in UK and Ireland

Wave, the agile field marketing, sales and brand experience agency in Avidity Group Ltd, have appointed a new Head of Experiential in preparation for growth acceleration in the brand experience arena.

Thank DART it’s Friday! Start the weekend right with data-driven execution…

08 February 2023

Thank DART it’s Friday! Start the weekend right with data-driven execution…

Does your brand know the best day for sales? Are your products fully stocked in the right places at the right times, ready to kick-start the weekend?

Brands, make your budget work harder to add the most value in 2023

02 February 2023

Brands, make your budget work harder to add the most value in 2023

Follow these 4 steps to succeed this year… 2022 came with its challenges and we expect to see some of those linger this year. The cost-of-living crisis is still in full swing with everyone feeling.

Discover how to tackle challenges at Head Office, In Outlet & Engaging Consumers to enable your brand to sell more…

30 January 2023

Discover how to tackle challenges at Head Office, In Outlet & Engaging Consumers to enable your brand to sell more…

In a competitive retail environment, brands have to consider everything when planning their strategy - from planning at Head Office, to selling in store and ultimately driving consumer engagement..

Never miss an opportunity in Grocery again: How to unlock your brand’s sales potential with EPOS analytics

25 January 2023

Never miss an opportunity in Grocery again: How to unlock your brand’s sales potential with EPOS analytics

With the ever-changing nature of the Grocery sector, one thing brands want to be certain about is their product sales. External factors, stock issues and new trends means they need to constantly.

Data is the difference between smashing and missing your strategic goals in Convenience and Grocery in 2023

23 January 2023

Data is the difference between smashing and missing your strategic goals in Convenience and Grocery in 2023

Discover how EPOS analytics can help you add value and maximise more opportunities in 2 key sectors... We all know data is power, and this couldn’t be more true when navigating the changing retail.

How to build a high performing team. Three top tips to achieve the perfect balance of talent and structure to fit any budget.

16 January 2023

How to build a high performing team. Three top tips to achieve the perfect balance of talent and structure to fit any budget.

The need for excellent retail execution is nothing new, but choosing the right team structure to achieve this has become increasingly complicated and more important than ever today. This year, the.

Beat the January execution hangover and make your budget work harder with our top tips for selling more in 2023…

09 January 2023

Beat the January execution hangover and make your budget work harder with our top tips for selling more in 2023…

So, the festivities are over, we’ve brought in the New Year and 2023 is officially underway…what next?

Get it right at the shelf to sell more: 2 ways to ensure you win all year

28 November 2022

Get it right at the shelf to sell more: 2 ways to ensure you win all year

As the end of the year approaches, it’s time to reflect on what’s been a year packed full of opportunities and challenges for everyone across industries and sectors. The impact of external factors.

5 ways to win in 2023: Discover our solutions­­ to successfully deliver your brand objectives…

22 November 2022

5 ways to win in 2023: Discover our solutions­­ to successfully deliver your brand objectives…

Today, the different ways to deliver your brand objectives are vast. One size doesn’t fit all and there are a variety of solutions to consider when deciding how to best hit your brand goals or budget.

Discover more about our agencies