News

20 June 2022

Grocery has always been one of the most important retail channels, keeping consumers fed and supplying them with their everyday essentials. Throughout the pandemic, the sector met big challenges when.

13 June 2022

Grocery is and always has been a crucial part of the retail landscape. As one of the biggest retail sectors for consumers, we have watched it shift and evolve as trends change and external factors.

19 May 2022

Today, Thumbprint, part of Avidity Group Ltd has launched their new website dedicated to helping brands unlock their sales potential through game-changing digital and data products.

16 May 2022

The recent shift in HFSS guidelines has resulted in added confusion for brands. Get clarity on the subject and seek help to ensure you comply with the regulations in October and into next year.

09 May 2022

When the HFSS legislation goes live in October, it’s not just high fat, salt and sugar brands that will be impacted. The brands directly affected have been dealt a heavy blow, however is it actually.

05 May 2022

The HFSS legislation may be daunting for brands as they face new restrictions in the Grocery aisles. In the lead up to October when the changes go live, brands are already looking for new ways to.

03 May 2022

4 ways brands who are directly impacted can adapt to HFSS...

25 April 2022

What is HFSS? A HFSS product is one that is high in fat, salt or sugar as classified by the Department of Health nutrient profiling model. As part of their 'Better Health' campaign, the Government.

25 April 2022

Avidity is delighted to announce Louisa Monger as Head of Partnership Development in the new appointment for the Group.Louisa's role focuses on working with brands to help them build the right mix.

13 April 2022

Standout are proud to launch a new partnership with Danone UK to build sustainable growth in Grocery and Impulse [UK, October 26th] Today, Standout Field Marketing, part of Avidity Group Ltd, is.