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16 May 2022

The ever-changing HFSS regulations: What opportunities are available to food and drink brands in Convenience and Away from Home sectors when planning where to invest in Q4 and beyond?

The recent shift in HFSS guidelines has resulted in added confusion for brands. Get clarity on the subject and seek help to ensure you comply with the regulations in October and into next year.

09 May 2022

The impact of HFSS: How can non-HFSS brands maximise opportunities when the regulations come in?

When the HFSS legislation goes live in October, it’s not just high fat, salt and sugar brands that will be impacted. The brands directly affected have been dealt a heavy blow, however is it actually.

05 May 2022

How can EPOS data help brands navigate the HFSS legislation?

The HFSS legislation may be daunting for brands as they face new restrictions in the Grocery aisles. In the lead up to October when the changes go live, brands are already looking for new ways to.

03 May 2022

The impact of HFSS: How high fat, salt and sugar brands need to adapt in Grocery to keep sales high

4 ways brands who are directly impacted can adapt to HFSS...

25 April 2022

Get your brand HFSS ready: Prepare for opportunities and challenges related to this new legislation

What is HFSS? A HFSS product is one that is high in fat, salt or sugar as classified by the Department of Health nutrient profiling model. As part of their 'Better Health' campaign, the Government.

25 April 2022

Avidity Group appoints new Head of Partnership Development

Avidity is delighted to announce Louisa Monger as Head of Partnership Development in the new appointment for the Group.Louisa's role focuses on working with brands to help them build the right mix.

13 April 2022

Standout Field Marketing appoints a new Managing Director

Standout Field Marketing, the newest field marketing agency in Avidity Group Ltd, have appointed a Managing Director in preparation for growth acceleration.

13 April 2022

Help your brand sell more: Unlock new opportunities for your brand with our specialist Avidity sales and marketing services

Avidity is the parent company for a group of sales and marketing agencies which exist to help brands sell more. Our Group services span field marketing, data and digital products, experiential and.

Read the latest news from our Group.