---
title: News | field marketing (2)
description: field marketing | As a strategic partner, we're committed to helping our clients keep their finger on the pulse when it comes to industry trends. (2)
---
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# News & Insights
As a strategic partner, we're committed to helping our clients keep their finger on the pulse when it comes to industry trends.
We'll help you stay ahead of the competition with our news and views. Here are our recent ideas, announcements and industry insights to keep you up to date on everything worth knowing in the world of sales and marketing.
- [field marketing](https://blog.weareavidity.com/mccurrach/tag/field-marketing)
- [McCurrach](https://blog.weareavidity.com/mccurrach/tag/mccurrach)
### [ The future of field marketing in the new world - post covid planning and trends for 2022 The last government announcement saw a lift on restrictions in the UK and Ireland, bringing with it a newfound sense of relief. In some nations we’ve 26 August 2021](https://blog.weareavidity.com/mccurrach/the-future-of-field-marketing-in-the-new-world-post-covid-planning-and-trends-for-2022)
### [ We're proud of our people #beproud This month we celebrated Pride, an important event surrounding diversity and inclusion - something that we continue to strive for at McCurrach. It’s 30 June 2021](https://blog.weareavidity.com/mccurrach/wereproudofourpeople-beproud)
### [ Act now to maximise seasonal selling opportunities: 5 events you can’t miss! The pandemic has fundamentally reshaped how consumers live, work, shop and play. Last year forced brands to adapt or axe entire campaigns due to the 24 May 2021](https://blog.weareavidity.com/mccurrach/act-now-to-maximise-seasonal-selling-opportunities-5-events-you-cant-miss)
### [ How brands can take advantage of opportunities in Away from Home in 2021 Away from home is a complex sector, with over 400,000 outlets across several channels. Prior to lockdown, the Away From Home (AFH) sector was in a 13 April 2021](https://blog.weareavidity.com/mccurrach/news-insights/how-to-win-in-away-from-home-this-summer)
### [ Do you know what display types drive the most sales in store? It’s easy for brands and field teams to track product uplift when locations are fixed. However, displays drive sales. But having multiple products 11 March 2021](https://blog.weareavidity.com/mccurrach/what-type-of-display-drives-sales)
### [.jpg) Why using EPOS analytics data in retail is a game changer Data plays an important role in field sales, today more than ever. Being able to use data to effectively direct teams to act efficiently in store in 02 March 2021](https://blog.weareavidity.com/mccurrach/using-epos-analytics-is-a-game-changer)
### [ How brands can prepare to take advantage of opportunities in the Away from Home sector in 2021 Away from home is a complex sector, comprising of over 400,000 outlets across several channels. 16 November 2020](https://blog.weareavidity.com/mccurrach/news-insights/how-to-win-in-away-from-home-in-2021)
### [ What do brands need to do to survive lockdown 2.0 and improve retail execution in Grocery Multiples? Recently, Kantar reported that take-home grocery sales rose by 9.4% in the 12-week period leading up to 4 October 2020, with shoppers moving more of 09 November 2020](https://blog.weareavidity.com/mccurrach/news-insights/improve-execution-in-grocery)
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- [1](https://blog.weareavidity.com/mccurrach/tag/field-marketing/page/1)
- [2](https://blog.weareavidity.com/mccurrach/tag/field-marketing/page/2)
## Get in touch
Talk to us about finding the right mix of strategy, operations and products to help your brand sell more.
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