--- title: News | Gordon Neil description: As a strategic partner, we're committed to helping our clients keep their finger on the pulse when it comes to industry trends. --- Menu - [Field Marketing](https://www.mccurrach.co.uk/field-marketing/) - [Experiential](https://www.mccurrach.co.uk/experiential/) - [Sales Consultancy](https://www.mccurrach.co.uk/sales-consultancy/) - [Data & Digital Products](https://www.mccurrach.co.uk/data-digital-products/) - [About](https://www.mccurrach.co.uk/about/) - [News & Insights](https://www.mccurrach.co.uk/news-insights/) - [Success Stories](https://www.mccurrach.co.uk/success-stories/) - [Careers](https://www.mccurrach.co.uk/about/careers/) - [Get in touch](https://www.mccurrach.co.uk/get-in-touch/) # Gordon Neil # News & Insights As a strategic partner, we're committed to helping our clients keep their finger on the pulse when it comes to industry trends. We'll help you stay ahead of the competition with our news and views. Here are our recent ideas, announcements and industry insights to keep you up to date on everything worth knowing in the world of sales and marketing. - [field marketing](https://blog.weareavidity.com/mccurrach/tag/field-marketing) - [McCurrach](https://blog.weareavidity.com/mccurrach/tag/mccurrach) ### [![How can sales agencies help brands and retailers grow in convenience?](https://blog.weareavidity.com/hubfs/shutterstock_1757040485.jpg) How can sales agencies help brands and retailers grow in convenience? In this blog, our Strategy and Marketing Director, Gordon Neil, gives his view on the 3 priorities for sales agencies when it comes to helping brands 01 February 2021](https://blog.weareavidity.com/mccurrach/how-can-sales-agencies-help-brands-grow) ### [![Why buy data and digital products from a Sales and Marketing agency?](https://blog.weareavidity.com/hubfs/Imported_Blog_Media/8-Jan-12-2021-02-06-48-05-PM.jpg) Why buy data and digital products from a Sales and Marketing agency? Selling more for your brand can be significantly accelerated by data and digital products, if you can win the hearts and minds of users by putting 12 October 2020](https://blog.weareavidity.com/mccurrach/news-insights/why-buy-data-and-digital-products) ### [![The changing face of sales agencies](https://blog.weareavidity.com/hubfs/Imported_Blog_Media/5097-424-1.jpg) The changing face of sales agencies The environment that sales agencies operate in has been changing for several years, driven by an unstable economy, cost pressure abound in brands, 31 July 2020](https://blog.weareavidity.com/mccurrach/news-insights/the-changing-face-of-sales-agencies) ### [![What brands need to do to succeed in the current retail environment](https://blog.weareavidity.com/hubfs/Imported_Blog_Media/shutterstock_161283263-1.jpg) What brands need to do to succeed in the current retail environment In our final week looking at how retail can succeed in the current and future environment, we’re looking through the lens of brands. 27 July 2020](https://blog.weareavidity.com/mccurrach/news-insights/what-brands-need-to-do-to-succeed-in-the-current-retail-environment) ### [![Looking at the future of retail through the lens of the retailer](https://blog.weareavidity.com/hubfs/Imported_Blog_Media/shutterstock_521006245-1.jpg) Looking at the future of retail through the lens of the retailer In our second week looking at how retail can succeed in the current and future environment, we look this week through the lens of retailers. 20 July 2020](https://blog.weareavidity.com/mccurrach/news-insights/looking-at-the-future-of-retail-through-the-lens-of-the-retailer) ### [![Agility is key to navigating the new normal](https://blog.weareavidity.com/hubfs/Imported_Blog_Media/shutterstock_1211842849-1.jpg) Agility is key to navigating the new normal We’ve spent the last 4 weeks exploring how businesses can be successful in a world where agile is the new normal, through the lens of actionable 03 July 2020](https://blog.weareavidity.com/mccurrach/news-insights/agility-is-key-to-navigating-the-new-normal) ### [![Why agile resourcing is the future](https://blog.weareavidity.com/hubfs/Imported_Blog_Media/shutterstock_780168685-1.jpg) Why agile resourcing is the future Agility is one of the buzzwords of the moment in business, particularly when it comes to resource. This has only been accelerated by Covid-19, but 22 June 2020](https://blog.weareavidity.com/mccurrach/news-insights/why-agile-resourcing-is-the-future) ### [![Making the most of data in convenience in a post covid-19 world](https://blog.weareavidity.com/hubfs/Imported_Blog_Media/shutterstock_1042026244-1.jpg) Making the most of data in convenience in a post covid-19 world Even before covid-19 convenience was a big growth driver for FMCG. It has long been one of the most important channels for brands, but lack of data 12 June 2020](https://blog.weareavidity.com/mccurrach/news-insights/making-the-most-of-data-in-convenience-in-a-post-covid-19-world) ### [![Why actionable insight is the key to agility](https://blog.weareavidity.com/hubfs/Imported_Blog_Media/shutterstock_205833325-1.jpg) Why actionable insight is the key to agility If businesses are going to make agile their future, insight needs to sit at the heart of how theypoint themselves in the right direction, both 08 June 2020](https://blog.weareavidity.com/mccurrach/news-insights/why-actionable-insight-is-the-key-to-agility) ## Get in touch Talk to us about finding the right mix of strategy, operations and products to help your brand sell more. 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