It’s no secret that your consumers play a key role in the success of your products – get them engaged and watch your sales increase. However, how do you incorporate winning consumer engagement whilst driving brand advocacy at the same time? In such a competitive retail landscape, it’s essential to do both to really make waves in your sector and stand out from competitors.
Introducing Wave’s ‘experiences’ services, designed to deliver results whilst getting your products noticed and getting your consumers excited about them. Using Wave’s expertise in experiential marketing and creating amazing communities of skilled people, we can help deliver your brand goals in this key area. Read on to find out the benefits of each service as you consider your consumer engagement and brand advocacy strategy for future...
We’ll create, staff and produce unforgettable and impactful live experiences by being authentic, accessible, and relevant - from intimate boutique style occasions to large scale events. This drives brand awareness and creates lasting loyalty by putting your brand directly into the hands of consumers - effectively turning them into advocates or buyers.
Benefit from an insight led approach which generates relevant and engaging ideas. We even use location targeting to maximise reach, and success is measured by clear goals and expectations from the outset.
Our bespoke brand selected, highly trained community of ambassadors will take shoppers on a journey to make them lovers of your brand, through exciting and inspiring conversations and demonstrations. This creates the human connection that brings your brand to life and engages consumers on a personal level.
Choose from a combination of physical and digital environments to connect your brand to consumers, depending on your specific needs or target audience. By leveraging our unmatched expertise and insights you can create memorable consumer experiences every time!
Our staffing service fills any gaps you may have for up-coming promotional campaigns or activities. Need skilled experiential staff for your event or pop up? Our high-performing team will take care of everything for you, achieving the incredible results you need.
We manage end-to-end recruitment, training and management of all staff and rotas, shift management, PAYE and HR support is provided throughout the process. You’ll get a tailored reporting suite, including labour budgeting and 360 degree people morale to ensure the resource is used most efficiently. This takes the stress out of campaigns, so you don’t have to worry about the little details. Instead, you can focus on the important part - inspiring and engaging your consumers.
Katie Holland, Head of Experiential at Wave outlines some of the key reasons brands should choose our experiences services:
“Through our ‘experiences’ service we create, produce and staff brand experiences, events, and sampling campaigns, that inspire brands and consumers. We’re storytellers that get people engaged and excited with fresh thinking and our insight led approach. Our highly collaborative and customer-centric approach whilst working in partnership with our clients, means we are primed to deliver their goals. People are the centre of great brand experiences and we’re experts in attracting, matching, training and retaining the right people for your brand, as well as delivering against objectives, applying measurable outcomes from the outset and remaining focused on return on investment. Our plans and actions ensure we have the right concept, in the right place, with the right people.”
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If you want to create stories and experiences that last talk to us about how our Experiences services might support you. Our Wave agency is ready to drive your brand advocacy to help you sell more.